If you consider that consumers spend over $17 million dollars for Trident whitening chewing gum in one year, then it is no wonder that teeth whitening products are such huge cash cows for companies. People shell out, on average, over three hundred dollars a year on basic oral hygiene products. That does not count all of the tooth whitening products that are sold to consumers looking to have whiter, brighter teeth. Before you plunk down a wad of cash, or swipe that credit card, you may want to know the basics first.
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